This Is What Tech’s Ugly Gender Problem Really Looks Like”. Wow, ugly is the right word. In addition to the lech who scheduled a business meeting and turned it into an attempt to get into sexual lean-in, there’s the story of the woman who struggled to be taken seriously as a coder:
When you’re a single mother, says Sheri Atwood, founder of SupportPay, it’s even tougher to be taken seriously. The child of a divorce and coming out of a divorce herself, Atwood built SupportPay, an online platform to help divorced parents manage and share child support. But almost as soon as she began pitching investors in 2011, she faced a barrage of doubt as to whether she could handle a company and kids at the same time.
Atwood says that while their concern is legitimate, it’s also a bit backward. She believes it’s because she’s a single mother—not despite it—that she’s a safe bet for investors. “I’m not doing this as a side project. I don’t have a spouse supporting me. I’m putting everything on the line, and I’m responsible for a child,” she says. “I’m going to do everything possible to make that work.”
But being a single mother wasn’t Atwood’s only problem. She’s also a coder. With all the recent efforts from Google, Square, and other organizations to get young girls interested in coding, it’s hard to imagine Atwood’s ability to code was a drawback when she was trying to get funded. And yet, she says, when she told her investors she had built SupportPay herself, they repeatedly doubted her. “No one believed me,” Atwood says.
Once, an associate at a venture capital firm even gave Atwood a bit of advice after turning her down for funding. “Hire a young guy in a hoodie,” he said. “I laughed,” Atwood remembers. “Then I said: ‘That’s a great point, but the reason why there’s no solution on the market today is because this isn’t a 21-year-old-kid-in-a-hoodie problem.’”
Luckily for Atwood, after about nine months of getting questioned on everything from her ability to run a business as a single mom to her blonde hair—one investor claimed brunettes are taken more seriously—Atwood landed $1.1 million in funding from several top angel investors, including Draper Associates, Broadway Angels, and Marc Benioff. “They got it,” she says. “They saw that my being a woman and my age was an asset.”
There’s good news in the article too, no doubt. But here’s the way forward:
Minshew says it’s been “heartening” to see men in the tech community listen to women’s stories and begin to talk about the problem themselves. That, she says, may be the first step toward real change. “Years ago, you could say really horrible, racist things, and people who didn’t agree would stay quiet because that was the time we were in. Now, we’re in a time where someone says something horribly racist, and other people say: ‘Shit, I can’t believe you just said that,’” Minshew explains. “My hope is we’re moving toward a world in which if one partner at a VC firm knows another partner is behaving inappropriately with female entrepreneurs, it’ll be the same sort of shock and outrage. It’ll be unacceptable.
People, that’s up to you!